Automate your customer attraction and retention processes
The Marketing automation is a methodology that uses specialized software to automate marketing actions such as advertising campaigns.
But what can be automated exactly?
Companies usually automate emails and SMS messages, including WhatsApp messages, but much more can be done than that.
You can automate internal alerts for your commercial team, database management, you can even automate the launch of an campaña publicitaria.
Inbound Marketing and Marketing Automation: the perfect match
The Inbound Marketing focuses on attracting, and is specifically linked to process automation. With it we can attract people through our social networks, our blog entries, forms, ... But generating so many contacts it's no use if you do not provide the right follow-up.
The Marketing Automation permite que ciertas acciones que generen tus clientes y prospectos sean detonantes de una serie de procesos (a los cuales se les llama workflows) que hacen que se mantenga una comunicación constante y un seguimiento adecuado a cada uno de tus prospectos.
This makes it easier for you to take care of what matters most closing clients
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